Founder Story

Founded in 2023

Sude is contemporary clothing brand designed for every fashion forward girlie to celebrate sun-seekers, romanticizing life and womanhood. I have always been drawn to creativity for as long as I can remember.  I studied my bachelor’s in digital media design from Srishti Institute of Art, Design and Technology, Bangalore to become a Designer.

After my graduation, I was constantly seeking ways to channel my passion for design into something tangible, something that is not a canvas or my laptop. It was the desire to start my clothing brand, to see my designs in form of garments. It was now when I honed my skills to speak the language of colour, shapes, and lines with fluency.

I started this clothing brand while going through a hard time emotionally. Building this brand helped me have my biggest comeback as a person and taught me self-love and faith. It is a reassurance to all the girlies out there, that you are not alone, and you are enough and worthy.

Sude is named after my parents’ initials and, the company, Pluto Planet is named after my Dog, Pluto! This to celebrate Pluto and my parents as I am who I am because of their love.

The brand was started for the love of my dog, and hence, we commit in donating 10% of our monthly sales to animal help centres and for the welfare of street animals.